Friday, February 19, 2010
Look: We're Not Like Any Other Consultant You're Going To Hire
People have a tendency to either fear the unknown or in a business deal fear being swindled by the unknown.
That definitely happens in Social Media, and Political Consulting.
The idea behind social media for me is a lot more about creating a culture of ethics in our world than simply earning a paycheck from consulting businesses and public figures.
We're standing on the edge of a cultural revolution. The way we do business isn't the only thing changing. The way we elect our leaders and talk about national concerns are, too.
Every day there dozens of hearings on Capitol Hill on topics ranging from Facebook usage in Iran to poverty in Sub-Saharan Africa. Imagine the impact if these could live-streamed for free over YouTube?
In 2009, Boston College stopped issuing email addresses. Why? Because Generation Y'ers aren't looking to show off that they go to Boston to job recruiters and intern scouts--that's why we have resumes. Our value system is different: if you're worth our time, we'll make sure you know: through Facebook. Gmail made it cool to use a non-proprietor email address, and we still use our Gmail account extensively here at the firm.
Back to what we do.
Social Media Consulting is a form of Social Entrepreneurship. By designing a strategy for a candidate share their message over Orkut.com and Facebook .com, we're making politics better. Why? Because we're giving Mr. Smith the ability speak directly to his electorate for pennies on the dollar when compared to Television and Radio ads. By helping Mr. Smith have a shot at being elected, we're leveling the playing field to have a Citizens' Congress, not an "old boys club" in Annapolis, Washington or anywhere else.
By helping a small business establish its LinkedIn.com and Twitter.com following, we're giving Main Street a fighting chance against the national franchise that opened up next door.
And by helping a local homeless shelter raise awareness to local press and other traditional media, we're helping niche causes inspire mainstream audiences.
That's the power of Social Media, and the power of my generation's printing press.
The YouTube clip below is a little boring, but it's aimed at people who want to think deeper about just what Social Media is doing to how businesses live and breathe in America:
That definitely happens in Social Media, and Political Consulting.
The idea behind social media for me is a lot more about creating a culture of ethics in our world than simply earning a paycheck from consulting businesses and public figures.
We're standing on the edge of a cultural revolution. The way we do business isn't the only thing changing. The way we elect our leaders and talk about national concerns are, too.
Every day there dozens of hearings on Capitol Hill on topics ranging from Facebook usage in Iran to poverty in Sub-Saharan Africa. Imagine the impact if these could live-streamed for free over YouTube?
In 2009, Boston College stopped issuing email addresses. Why? Because Generation Y'ers aren't looking to show off that they go to Boston to job recruiters and intern scouts--that's why we have resumes. Our value system is different: if you're worth our time, we'll make sure you know: through Facebook. Gmail made it cool to use a non-proprietor email address, and we still use our Gmail account extensively here at the firm.
Back to what we do.
Social Media Consulting is a form of Social Entrepreneurship. By designing a strategy for a candidate share their message over Orkut.com and Facebook .com, we're making politics better. Why? Because we're giving Mr. Smith the ability speak directly to his electorate for pennies on the dollar when compared to Television and Radio ads. By helping Mr. Smith have a shot at being elected, we're leveling the playing field to have a Citizens' Congress, not an "old boys club" in Annapolis, Washington or anywhere else.
By helping a small business establish its LinkedIn.com and Twitter.com following, we're giving Main Street a fighting chance against the national franchise that opened up next door.
And by helping a local homeless shelter raise awareness to local press and other traditional media, we're helping niche causes inspire mainstream audiences.
That's the power of Social Media, and the power of my generation's printing press.
The YouTube clip below is a little boring, but it's aimed at people who want to think deeper about just what Social Media is doing to how businesses live and breathe in America:
Wednesday, February 17, 2010
Virginia Business - News: Survey finds small businesses have doubled their use of social media
Virginia Business - News: Survey finds small businesses have doubled their use of social media
Businesses are quickly hiring consultants to figure out how to take advantage of the modern printing press.
Social Media is the greatest innovation since it became a serious field. And it has the power to completely
change how we view business and economics.
Who should attend our open house
Business Leaders, Politicos, Politicians, Diplomats...
Lawyers, Journalists, Accountants, Community Group Leaders...
Why should you come? The applications benefit them. Social media is an ever growing area that applies to politics and businesses. Networking sites like Facebook, Twitter, Linkdin and YouTube have really expanded business opportunities for Americans over the past several years. These networking sites can help politicians reach a whole new demographic, specifically the young American generation.
Generation Y is the FUTURE. Reaching this demographic could change our future, for the better. These kids are going to be controlling our world and they best go in well equipped. You can also learn about
Click here for our Press Release for our Grand Opening on Saturday.
TO RSVP, WRITE TO:
MDCAMPAIGNSHQ@GMAIL.COM
Breaking through the noise of social media - latimes.com
Even the L.A. Times is taking Social Media seriously.
Shouldn't You?
Posted using ShareThis
Tuesday, February 16, 2010
Think Your Mosque, Synagogue or Church Doesn't Need Social Media?
Well, think again.
Alex Brown used social media to impact how people treat their horses.
What could your organization do to impact how people treat each other?
Alex benefited from something most religious institutions don't: he was a professor of internet marketing. Meaning: the internet was a daily part of his life. More than likely, a religious institution's staff doesn't have the hours in the day to design, implement, and manage a social media campaign.
We do.
Client@214Consulting.com
(301) 441-8800
Alex Brown used social media to impact how people treat their horses.
What could your organization do to impact how people treat each other?
Alex benefited from something most religious institutions don't: he was a professor of internet marketing. Meaning: the internet was a daily part of his life. More than likely, a religious institution's staff doesn't have the hours in the day to design, implement, and manage a social media campaign.
We do.
Client@214Consulting.com
(301) 441-8800
Monday, February 15, 2010
Did You Know?
We produced more unique information in 2008 than in the 5,000 years before that point in time combined.
Welcome to the Information Age
Welcome to the Information Age
Sunday, February 14, 2010
"It's a PEOPLE DRIVEN economy, stupid."
-Erik Qualman, 2009.
Social Media is Generation Y's printing press.
It isn't a fad. It isn't temporary. It's the beginning of the people driven economy.
This poses a huge problem for corporate giants and "election-favorite" candidates.
That means a serious restructuring of our economy and political culture in the next 30 years, and that small businesses and dark horse candidates have a much more equal playing field if they're aimed at becoming regional powerhouses and world leaders.
Mr Smith and Mr. Bailey Finally Have A Chance.
This video is from the activist website MOVE YOUR MONEY. MOVE YOUR MONEY focuses on getting Americans to take action against what it perceives as gross excesses by banking giants by getting everyday Americans to move their money to local community banks. It focuses on the theme that community banks look out for the little guy, while large banks have only one rationale: greed.
It's hosted on the popular social/new media site, YouTube, where it has around 500,000 views from site users with and without YouTube accounts.
Social Media tools allow for the dissemination of information in real-time. Better than any other mode of communication we have out there (unless you believe in telepathy). It means that we're becoming a people-driven economy, where the consumer has a lot more power than the institutions they interact with.
Companies and politicians who don't take heed of that do so at their own peril.
Social Media is Generation Y's printing press.
It isn't a fad. It isn't temporary. It's the beginning of the people driven economy.
What does that mean?
By the end of this decade, consumers and electorates will access in real-time to just about all the information they need to make a decision about who to vote for, and what child-labor backed companies to boycott. And they'll be getting this information through word of mouth, blogs, Twitter and yes, even Facebook.This poses a huge problem for corporate giants and "election-favorite" candidates.
Why?
Because now people can organize and respond to something they don't like in real time.
That means a serious restructuring of our economy and political culture in the next 30 years, and that small businesses and dark horse candidates have a much more equal playing field if they're aimed at becoming regional powerhouses and world leaders.
Mr Smith and Mr. Bailey Finally Have A Chance.
This video is from the activist website MOVE YOUR MONEY. MOVE YOUR MONEY focuses on getting Americans to take action against what it perceives as gross excesses by banking giants by getting everyday Americans to move their money to local community banks. It focuses on the theme that community banks look out for the little guy, while large banks have only one rationale: greed.
It's hosted on the popular social/new media site, YouTube, where it has around 500,000 views from site users with and without YouTube accounts.
What's so important about it?
About a month later during the State of the Union, President Obama announced his intention to divert TARP funds to help community banks lend more to "the people who need it most". We can only wonder where the administration might have gotten that idea. The otherwise neglected industry of community banks and savings & loans now have regular meetings with administration officials, as well as national attention to their brand(s), in part because of social media tools like the YouTube video above.Social Media tools allow for the dissemination of information in real-time. Better than any other mode of communication we have out there (unless you believe in telepathy). It means that we're becoming a people-driven economy, where the consumer has a lot more power than the institutions they interact with.
Companies and politicians who don't take heed of that do so at their own peril.
What is Generation Y?
Social scientists like to categorize people born within a 15-25 year period as a "generation".
Sociologists do this by looking at the major social and behavioral trends that were happening during the formative years of the lives of the people in the generation.
Generation Y, or the Net Generation is the generation of young adults born between the late 1970's through 1990 (though sometimes it's extended through 1996 in research). This generation grew up with the development of the modern day computer, the internet, and most importantly social media.
Gen Y'ers grew up with different ideals than our parents. Our first national trauma was 9/11, and we've only gotten to know three Presidents: Clinton, Bush, and Obama (we were too young to remember much about Reagan or Bush Sr.). For the most part, Gen Y'ers support cultural diversity and tolerance, open communication, and social justice and entrepreneurship.
A good example of a Gen Y company is Google. Google's mission statement reads, "to organize the world's information and make it universally accessible and useful". (google.com) Almost all of Google's products have scalable and reliable free or open source versions. This reflects the nature of Gen Y's business culture: collaboration and open communication.
Click here for more from Hamza Khan's personal blog
Today, there are (mainly) four generations of Americans alive:
The Greatest Generation
The Silent Generation
The Baby Boomers
Generation X
Generation Y
Sociologists do this by looking at the major social and behavioral trends that were happening during the formative years of the lives of the people in the generation.
Generation Y, or the Net Generation is the generation of young adults born between the late 1970's through 1990 (though sometimes it's extended through 1996 in research). This generation grew up with the development of the modern day computer, the internet, and most importantly social media.
Gen Y'ers grew up with different ideals than our parents. Our first national trauma was 9/11, and we've only gotten to know three Presidents: Clinton, Bush, and Obama (we were too young to remember much about Reagan or Bush Sr.). For the most part, Gen Y'ers support cultural diversity and tolerance, open communication, and social justice and entrepreneurship.
A good example of a Gen Y company is Google. Google's mission statement reads, "to organize the world's information and make it universally accessible and useful". (google.com) Almost all of Google's products have scalable and reliable free or open source versions. This reflects the nature of Gen Y's business culture: collaboration and open communication.
Click here for more from Hamza Khan's personal blog
Today, there are (mainly) four generations of Americans alive:
The Greatest Generation
The Silent Generation
The Baby Boomers
Generation X
Generation Y
Saturday, February 13, 2010
Thursday, February 4, 2010
Grand Opening Postponed Until Feb 20th!
Due to inclement weather, we must postpone our Grand Opening until: February 20th. Our Grand Opening will take place at 10:30 a.m that day, and our open house will be directly afterwards until 2:00 p.m. We apologize for any inconvenience and hope to see you all at our new scheduled time!
-The Team